Lifelong Learning Programme

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"I Am Not Scared" Project

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TITLE OF GOOD PRACTICE:

Let’s advertise us!

KEYWORDS:

Social integration – multi-ethnic integration – drop out phenomenon - youth creativity - prevention

GOOD PRACTICE TYPOLOGY:

National Project

TARGET GROUPS:

Vocational high school – centre of services for professionals Engim Turin

WORKING GROUP COORDINATING THE INITIATIVE:

Media education experts – teachers - students

COUNTRY WHERE IT TOOK PLACE:

Torino, Italy

LANGUAGE OF THE REVIEW:

English

DEFINITION OF TARGET GROUP:

Teachers, Young People, School Directors.

DESCRIPTION OF THE GOOD PRACTICE:

The workshop, organized in ten meetings lasting two hours each, offered at first literacy courses to acquire the language of advertising and then a course about the construction of a video product designed to enhance and promote their own school.

RESULTS:

This media education strategy enhanced the acquisition of both new communication skills and a broader range of ways of expressing.
The teachers involved found, after some time, the persistence of pro-social attitudes as well as of friendlier behaviours

INDICATORS:

Definition of bullying or cyberbullying, Disciplinary methods, Classroom management, Teacher training, Classroom rules, Whole-school anti-bullying policy, Videos, Intensity teachers (10 h. or more), Intensity children (20 h or more).

EVALUATION:

The project demonstrates how media can become important tools for teenagers’ growth. The turning point is the acquisition of reading skills, of a critical point of view and of the ability to exploit in a profitable way all the opportunities provided by the media. pages

COMMENT:

Media education is not the medicine that cures all worrying phenomena such as bullying, but it is certainly an effective cure.

REFERENCES TO OTHER EVALUATION:

Gallina M. A., Dentro il bullismo, Franco Angeli - Milano

NAME OF COMPILER:

Project team

NAME OF INSTITUTION:

don Milani

ROLE:

coordinator

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